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+43 660 211 0388
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8081 Heiligenkreuz am Waasen
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FYNEST is one E-commerce CRO agency for shops that want to gain more sales from existing traffic. The focus is on product pages, category pages, shopping cart, checkout, tracking and the interaction with performance marketing.
Many stores buy traffic but lose buyers in the decision-making process. Product information is unclear, trust is missing, delivery or return questions arise too late, mobile checkout steps are cumbersome, or campaign promises are not reflected on the landing page.
Shop CRO is particularly effective when Google Shopping, Meta Ads, SEO or newsletters already deliver traffic. FYNEST checks whether ad promises, product pages and checkout fit together. This makes campaign budgets more efficient and scaling less risky.
FYNEST supports both existing shops and new ones Online shop projects. For existing shops, we usually start with one CRO Audit, so that it quickly becomes clear where sales potential lies.
An eCommerce CRO agency analyzes product pages, category pages, shopping cart, checkout, trust signals and tracking to attract more purchases from existing traffic.
Mostly on the pages with a lot of traffic or sales potential: product detail pages, category pages, shopping cart, checkout and campaign landing pages.
Important metrics include conversion rate, add-to-cart rate, checkout abandonment, shopping cart value, sales per channel, cost per purchase and contribution margin.
Next step: If your shop has traffic but doesn't make enough sales, check it out Ecommerce CRO Guide or start with one CRO Audit.
A B2B company received regular website visits via Google Ads, but only a few relevant inquiries. Many visitors did not immediately understand who the offer was intended for and what specific benefits it offers.
We have revised the landing page structure, sharpened the target group approach, formulated the calls to action more clearly and simplified the inquiry form. In addition, campaign messages were more focused on the specific problems of the target group.
The page guided visitors to the query more clearly. Sales received more suitable leads because the offer, target group and expectations were better brought together.
Lead quality, inquiry volume and sales results are sensitive business data for our customers.
A company was already using various marketing measures, but the website, campaigns, tracking and target group targeting were not yet connected or coordinated cleanly enough.
The page became clearer, more focused and better aligned with the plot. Users were able to understand more quickly whether the offer fits their needs.
